GNT invitations IFT FIRST 2025 (July 13-16, Chicago) attendees to discover how its plant-based EXBERRY® colours are serving to manufacturers efficiently reformulate away from artificial dyes—with out sacrificing visible enchantment.
As regulatory pressures mount and clean-label expectations rise, producers within the US and past are searching for out efficient alternate options to Crimson 3 and different FD&C dyes.
At Sales space #S1825, guests can expertise GNT’s “Coloration Your Snack Journey,” an interactive snack bar that pairs daring EXBERRY® shades with artistic seasonings. Candy and savory snack bases can be reworked with choices like pizza ranch (orange), honey miso (yellow), dill pickle (inexperienced), hibiscus chile (purple), and passionfruit orange guava (pink).
“Our build-your-own snack bar is greater than a taste playground, it’s a proof of idea that exhibits how EXBERRY® colours can carry merchandise to life,” mentioned Alice Lee, Technical Advertising Supervisor at GNT USA. “As FD&C rules evolve, we’re serving to manufacturers keep forward with plant-based colours that provide each visible affect and label transparency.”
EXBERRY® colours are constituted of non-GMO fruits, greens, and crops and assist easy US label declarations like “fruit and vegetable juice for colour.” Their versatility permits to be used in almost any meals or beverage matrix—from snacks to sodas to dairy.
GNT has pioneered plant-based colour innovation for almost 5 many years, working carefully with over 300 farmers to make sure full provide chain transparency and high quality from seed to shelf. With increasing U.S. manufacturing and a state-of-the-art Buyer Expertise Heart in Dallas, NC, GNT helps its clients with tailor-made options, together with pilot testing, technical steering, and regulatory experience.
“At GNT, we transcend supplying clean-label colours. We collaborate carefully with producers to assist them succeed at each stage of growth and commercialization,” says Jeannette O’Brien, GNT USA vp of gross sales and advertising and marketing. “With the dialog round FD&C dyes intensifying, we’re uniquely positioned to information manufacturers by this pivotal second. We’re excited to welcome guests to Sales space #S1825 for a firsthand style of what plant-based colour can obtain.”
Attendees will have the ability to join immediately with GNT’s technical and software specialists all through IFT for customized consultations.
