Leftovers is our have a look at just a few of the product concepts popping up in all places. Some are intriguing, some sound wonderful and a few are the sorts of concepts we’d by no means dream of. We are able to’t write about all the things that we get pitched, so listed here are some leftovers pulled from our inboxes.
Selena Gomez sings for Oreo
Will this new Oreo carry a tune with shoppers?
The world’s hottest cookie teamed up with Grammy-nominated singer Selena Gomez to launch its newest celebrity-inspired providing that is each candy and spicy.
The cookie, impressed by Gomez’s love of horchata, features a layer of chocolate and cinnamon taste creme atop a layer of sweetened condensed milk taste creme with cinnamon sugar inclusions. The filling is then sandwiched between two chocolate cinnamon-flavored wafers.
Gomez created six distinctive embossments on the cookies, together with one which options her signature — marking the primary time Oreo has put an autograph on its cookie.
“Tapping into Selena’s world—her cultural roots, her loyal fan base, her musical journey — propels the OREO model’s cultural relevance and playful persona to new heights,” Michelle Deignan, vice chairman of Oreo US, stated in a press release. “This collaboration embodies our dedication to delighting our shoppers in sudden methods and additional establishes our footprint within the music trade.”
The brand new Oreo is accessible for presale within the U.S. and can start rolling out to retailers nationwide subsequent week.
Mondelēz Worldwide, which owns Oreo, has been constructing the cookie’s presence within the music area by collaborations with different artists.
Earlier this 12 months, Mondelēz launched an Oreo with Publish Malone that featured a swirled caramel and shortbread-flavored creme layer sandwiched between one chocolate and one golden cookie. And in 2021, Oreo debuted its Woman Gaga taste, a pink-colored Golden Oreo with green-colored creme.
— Christopher Doering
Snack Manufacturing facility brings s’extra to pretzels
Optionally available Caption
Permission granted by Snack Manufacturing facility
The Campbell’s Firm’s Snack Manufacturing facility model is bringing a nostalgic campfire favourite to the snack aisle with S’mores Pretzel Crisps.
The skinny and crunchy Pretzel Crisps are dipped in a darkish coating and topped with marshmallow-flavored drizzle. The limited-edition S’mores Pretzel Crisps can be found at nationwide retailers for a prompt retail value of $4.69.
“Snack Manufacturing facility has at all times been about rethinking the acquainted in enjoyable, flavorful methods, and our new S’mores Pretzel Crisps are not any exception,” Justin Matijcio, affiliate vice chairman of pretzels at Campbell’s, stated in a press release. “With the launch of S’mores Pretzel Crisps, we’re persevering with to steer the pretzel class with innovation that excites snackers in a approach solely Snack Manufacturing facility can.”
Campbell’s sees its Snack Manufacturing facility model as a spot to innovate, saying it’s trying to launch “imaginative twists that take snacking to the following stage.” The totally different perspective gives a super alternative to convey a brand new and novel taste to the pretzel area.
Few flavors are as in style because the s’mores, which is now in all the things from syrups and bars to snack mixes and martinis. Customers not solely benefit from the style but additionally the nostalgic really feel of the fireplace traditional.
Improvements, similar to S’mores Pretzel Crisps, are an enormous contributor to the rising shopper curiosity in pretzels. Pretzel demand is estimated to achieve $2.7 billion by 2030, a rise of greater than $400 million from 2024, because of altering shopper preferences, new product improvements and the rise of on-line gross sales, based on knowledge from Horizon Grand View Analysis.
— Christopher Doering
Kodiak enters frozen breakfast
Optionally available Caption
Courtesy of Kodiak
Protein-packed breakfast model Kodiak is making its first foray into the frozen aisle.
The model, greatest identified for its pancake and waffle mixes, is launching a frozen breakfast sandwich that makes use of two maple flapjacks as a substitute of the customary bread base. The egg sandwiches are available in two flavors: Sausage and Cheddar, plus Bacon and Colby Jack.
Kodiak has quickly launched new improvements as the patron craze round protein reaches new heights. The model is also launching new path bars together with breakfast sandwiches and beforehand unveiled protein-packed granola.
A Cargill examine discovered 61% of People elevated their protein consumption in 2024 versus 48% in 2019. Round 57% of shoppers who have a look at vitamin labels are checking for protein content material, the information confirmed.
The Kodiak sandwiches and path bars can be found at main retailers together with Walmart, Goal, and Publix. The sandwiches include 20 grams of protein.
— Sarah Zimmerman
Leftovers is our have a look at just a few of the product concepts popping up in all places. Some are intriguing, some sound wonderful and a few are the sorts of concepts we’d by no means dream of. We are able to’t write about all the things that we get pitched, so listed here are some leftovers pulled from our inboxes.
Selena Gomez sings for Oreo
Will this new Oreo carry a tune with shoppers?
The world’s hottest cookie teamed up with Grammy-nominated singer Selena Gomez to launch its newest celebrity-inspired providing that is each candy and spicy.
The cookie, impressed by Gomez’s love of horchata, features a layer of chocolate and cinnamon taste creme atop a layer of sweetened condensed milk taste creme with cinnamon sugar inclusions. The filling is then sandwiched between two chocolate cinnamon-flavored wafers.
Gomez created six distinctive embossments on the cookies, together with one which options her signature — marking the primary time Oreo has put an autograph on its cookie.
“Tapping into Selena’s world—her cultural roots, her loyal fan base, her musical journey — propels the OREO model’s cultural relevance and playful persona to new heights,” Michelle Deignan, vice chairman of Oreo US, stated in a press release. “This collaboration embodies our dedication to delighting our shoppers in sudden methods and additional establishes our footprint within the music trade.”
The brand new Oreo is accessible for presale within the U.S. and can start rolling out to retailers nationwide subsequent week.
Mondelēz Worldwide, which owns Oreo, has been constructing the cookie’s presence within the music area by collaborations with different artists.
Earlier this 12 months, Mondelēz launched an Oreo with Publish Malone that featured a swirled caramel and shortbread-flavored creme layer sandwiched between one chocolate and one golden cookie. And in 2021, Oreo debuted its Woman Gaga taste, a pink-colored Golden Oreo with green-colored creme.
— Christopher Doering
Snack Manufacturing facility brings s’extra to pretzels
Optionally available Caption
Permission granted by Snack Manufacturing facility
The Campbell’s Firm’s Snack Manufacturing facility model is bringing a nostalgic campfire favourite to the snack aisle with S’mores Pretzel Crisps.
The skinny and crunchy Pretzel Crisps are dipped in a darkish coating and topped with marshmallow-flavored drizzle. The limited-edition S’mores Pretzel Crisps can be found at nationwide retailers for a prompt retail value of $4.69.
“Snack Manufacturing facility has at all times been about rethinking the acquainted in enjoyable, flavorful methods, and our new S’mores Pretzel Crisps are not any exception,” Justin Matijcio, affiliate vice chairman of pretzels at Campbell’s, stated in a press release. “With the launch of S’mores Pretzel Crisps, we’re persevering with to steer the pretzel class with innovation that excites snackers in a approach solely Snack Manufacturing facility can.”
Campbell’s sees its Snack Manufacturing facility model as a spot to innovate, saying it’s trying to launch “imaginative twists that take snacking to the following stage.” The totally different perspective gives a super alternative to convey a brand new and novel taste to the pretzel area.
Few flavors are as in style because the s’mores, which is now in all the things from syrups and bars to snack mixes and martinis. Customers not solely benefit from the style but additionally the nostalgic really feel of the fireplace traditional.
Improvements, similar to S’mores Pretzel Crisps, are an enormous contributor to the rising shopper curiosity in pretzels. Pretzel demand is estimated to achieve $2.7 billion by 2030, a rise of greater than $400 million from 2024, because of altering shopper preferences, new product improvements and the rise of on-line gross sales, based on knowledge from Horizon Grand View Analysis.
— Christopher Doering
Kodiak enters frozen breakfast
Optionally available Caption
Courtesy of Kodiak
Protein-packed breakfast model Kodiak is making its first foray into the frozen aisle.
The model, greatest identified for its pancake and waffle mixes, is launching a frozen breakfast sandwich that makes use of two maple flapjacks as a substitute of the customary bread base. The egg sandwiches are available in two flavors: Sausage and Cheddar, plus Bacon and Colby Jack.
Kodiak has quickly launched new improvements as the patron craze round protein reaches new heights. The model is also launching new path bars together with breakfast sandwiches and beforehand unveiled protein-packed granola.
A Cargill examine discovered 61% of People elevated their protein consumption in 2024 versus 48% in 2019. Round 57% of shoppers who have a look at vitamin labels are checking for protein content material, the information confirmed.
The Kodiak sandwiches and path bars can be found at main retailers together with Walmart, Goal, and Publix. The sandwiches include 20 grams of protein.
— Sarah Zimmerman
![[Webinar] Unlocking the Backside Line: How Frontline Engagement Drives Manufacturing Profitability](https://cookio.online/wp-content/uploads/2025/06/QAD-Redzone-From-Turnover-to-Tenure-Engaging-the-Future-of-the-Manufacturing-Workforce-1-120x86.png)
